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The brand explores the appeal of a modern uniform through distinct design cues, meticulous craftsmanship, and methodic repetition. Inspired by women’s lives and needs, the ambition is to define a dress code and wardrobe that backs their purpose.Pieces are subtly refined and tweaked over time for a well-curated wardrobe that transcends trends. With a clear point of view and design DNA, the brand revolves around focused options and signature styles. Iconic pieces with a strong identity, styled and proposed for different occasions. This new form of power dressing is the same as our approach to balance work and life in general: a hybrid.

ABOUT

DESIGNER

Having studied art and design abroad at a young age in a diverse and multicultural background has impacted Tina to become a strong believer in the idea of distinctive individualism which can accentuates both avant- garde and everyday wardrobe style. After graduating from University of the Arts London, she started her career as as a personal stylist under the Selfridges Group, one of the world's top five luxury department stores in the world and later landed as a fashion merchandiser in one of China's leading luxury e-commerce platform. Her constant engagement in this professional field has established her leading perception in fashion trends and styles.

Location:China

Graduate school: 伦敦艺术大学 

Year established:2021

BRAND PRICE POINT:RMB800.00-RMB3000.00

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